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fig.8—veritable verbs validate vertical verses

 We learn Names via the fallacy philosophers call reification: e.g., while we may describe milk as “white liquid,” there is no such Thing as disembodied White­-ness or Liquid­-ity. If every mammal is newborn with ‘practical knowledge’ of milk’s nutritional value, need it signify milk’s Essence? Of the myriad movements of model verbs, none suggest clear contraries—but why?  We easily reified opposed pairs of terms to ‘model’ nouns and adjectives—but what stands opposite “to model? As we model both sides of the Form/Matter divide, it (we?) seem(s) to be self­-opposed; to locate our points of divergence, we must venture further out on a limb. Can we discern “to conceive” (i.e., to imagine) from “to perceive” (i.e.,  to observe)? We find by etymology they receive from Latin capere (‘to take’) affixed per­- (‘entirely’) com­- (‘together’) and re­- (‘again’). Thus, as if to comply with Newton, “to essentialize” invokes the “equal and opposite reaction”—conceptually speaking—“to reify”—or again, if we bend back the lexicon, we might say: “to transceive.”

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fig.9—pattern recognition: our ‘second nature’—or our first?

 We’ve been using grids, circles, trees and plots for over 60,000 years to explore and explain our ideas and experiences. Why? Well­-formed information graphics make us smarter, faster and more versatile. How? The mind recognizes formal patterns amid images and codes. We perceive phenomenal images via shape, color, light, sound, motion and proportion; we conceive symbolic codes via word, mark, gesture, number and notation. Charts, graphs and diagrams merge code and image to convert raw data into useful information—in other words, into easily recognized patterns. As pre­-verbal infants we learn to recognize the patterns that we feel, hear and see around us; once learned, patterns become transparent. That is, we no longer see them, we see through them and with them. They become heuristics—intuitive schemas for problem­-solving. By conforming data to the most transparent patterns, Mind Models bring uniformity to the framework of language and logic via which we explore and explain ourselves to ourselves and others.

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